Bachelor of Science in Business Administration
A comprehensive foundation in business principles and managerial practice, with a six-credit capstone project.
Program objectives
The Bachelor of Science in Business Administration (BSBA) program is designed to provide students with a comprehensive foundation in business principles and managerial practices applicable across a wide range of organizational environments. The program emphasizes analytical thinking, ethical decision-making, effective communication, and functional business knowledge.
Graduates of the program develop competencies in management, organizational operations, and business strategy that support professional readiness in diverse business settings.
Potential career opportunities for graduates may include, but are not limited to, positions such as management trainee, retail manager, sales manager, human resources specialist, marketing specialist, purchasing coordinator, customer relations manager, loan officer, or financial analyst.
Program description
The Bachelor of Science in Business Administration program offers an integrated curriculum focused on core areas of business and management. Students examine fundamental management concepts and practices associated with the four primary functions of management: planning, organizing, leading, and controlling.
Through coursework that includes case analysis, applied projects, and collaborative assignments, students gain experience addressing business challenges in contemporary organizational contexts. The program emphasizes practical application, problem-solving, and effective teamwork.
Graduates of the program are prepared to pursue entry-level to mid-level positions in business and management or continue their professional development through advanced study or industry-specific training.
Curriculum
General education requirements
30 credit hours
| Course | Title | Credits |
|---|---|---|
| ENG 101 | Academic Writing and Research | 3 |
| ENG 102 | Composition and Critical Analysis | 3 |
| MATH 101 | College Mathematics | 3 |
| STAT 201 | Business Statistics | 3 |
| SOC 101 | Principles of Sociology | 3 |
| PSY 101 | Introduction to Psychology | 3 |
| HIS 201 | World History | 3 |
| POL 101 | Comparative Government and Politics | 3 |
| SCI 101 | Environmental Science | 3 |
| IT 101 | Introduction to Information Systems | 3 |
Business core requirements
54 credit hours
| Course | Title | Credits |
|---|---|---|
| BUS 101 | Introduction to Business | 3 |
| BUS 102 | Principles of Management | 3 |
| BUS 103 | Business Communication | 3 |
| BUS 104 | Principles of Marketing | 3 |
| BUS 105 | Human Resource Management | 3 |
| ECON 201 | Macroeconomics | 3 |
| ECON 202 | Microeconomics | 3 |
| BUS 201 | Financial Accounting | 3 |
| BUS 202 | Managerial Accounting | 3 |
| BUS 203 | Financial Management | 3 |
| BUS 301 | Operations Management | 3 |
| BUS 302 | Organizational Behavior | 3 |
| BUS 303 | Business Law | 3 |
| BUS 304 | Business Ethics | 3 |
| BUS 305 | Management Information Systems | 3 |
| BUS 306 | Project Management | 3 |
| BUS 401 | Strategic Management | 3 |
| BUS 402 | Leadership and Organizational Strategy | 3 |
Business concentration / major electives
12 credit hours — students select four (4) courses
| Course | Title | Credits |
|---|---|---|
| BUS 307 | Entrepreneurship and Innovation | 3 |
| BUS 308 | International Business | 3 |
| BUS 309 | Risk Management | 3 |
| BUS 310 | Digital Marketing Strategy | 3 |
| BUS 311 | Supply Chain and Logistics Management | 3 |
| BUS 312 | Corporate Social Responsibility | 3 |
Capstone requirement
6 credit hours
| Course | Title | Credits |
|---|---|---|
| BUS 490 | Business Capstone Project | 6 |
Open electives
18 credit hours — approved electives may be drawn from business, economics, communication, technology, or other approved disciplines
| Course | Title | Credits |
|---|---|---|
| — | Approved electives | 18 |
Consumer information
Northeast Coastal University is licensed by the Florida Commission for Independent Education and is not accredited. This program does not lead to state licensure or professional certification unless expressly stated. Certification examinations offered by third parties are not administered by the University.